WHENEVER A COUNTRY OR CITY BIDS TO HOST A MAJOR SPORTING EVENT, the decision is usually justified by citing the economic prosperity, profile boost and opportunity to create social change that such an event will bring. But the fact remains that there will almost certainly be a negative impact...
IT WAS A SWELTERING EVENING in east London when the Netherlands beat underdog Ireland in the final of the 2018 Women’s Hockey World Cup. With the temperature peaking at around 27°C, the athletes could count themselves unlucky for having to contest what was probably the biggest match of their...
Forget entertaining the crowd and making sure participants are looked after, sporting events need to focus all of their efforts on three major factors: Reputation. Brand. And societal expectations. That might be a slight exaggeration. Sport will, first and foremost, always prioritise the entertainment of the spectators and wellbeing of those...
Golf is facing significant challenges that threaten the very future of the sport. It’s battling to capture the imagination of the younger generation amid countless other distractions to build its future fan base (and player pool). But the more tangible threat is the effect climate change is having. A report...
For sport to genuinely become a sector known for its sustainability credentials, it will have to engage with innovative organisations in other industries to tackle the challenges it can’t take on alone. And one of the major challenges facing professional sports clubs, organisations and event organisers is how to...
Thirteen years ago, Istanbul’s immense Ataturk Stadium was the stage for one of the most dramatic nights in European football. After going 3-0 down to star-studded AC Milan (boasting the likes of Kaka, Clarence Seedorf, Hernan Crespo and Paolo Maldini) in the first half of the 2005 Champions League...
In August 2017, The Boston Globe headed to Tennessee to interview a bunch of NASCAR fans. The subject? Donald Trump's presidency. Seven months after his election to office, the majority of those canvassed were positive about his position on trade, political correctness and his vision for the future of the...
Mighty oaks grow from small seeds. Just ask Jeremy Pochman. Little did he know eight years ago, when he first had a conversation with a local community sailing programme, that the work they would do together would become the catalyst for one of the largest car manufacturers in the...
Whenever the awarding of a major sports event results in a large infrastructure project, allegations of human rights abuses seem to surface. During the early stages of its preparations to hosts the FIFA World Cup, Qatar was dogged by claims that migrant workers were living in appalling...
“People need to unite around the biggest challenge we’re all going to face. They need to realise that local conflicts are not that important. That not one country can do it by itself. We need everybody to be on the same page. Without being united we cannot fix the...